Click with Technology tailors online packages

Click with Technology, the UK's leading provider of travel websites, has, after extensive consultancy with its range of travel agency, tour operating and accommodation partners, decided to bundle its products into packages tailored to each sector and company size.

CWT believes that this will make its online solutions accessible to a broader range of travel providers, from the smallest independent travel agent to the largest tour operator.

CWT MD Peter Hilton commented: "Too many smaller businesses have wasted money building websites which fail because they have no clear strategies for marketing them. We have created bundled packages from as little at £3,000 to ensure that all our partners have a well rounded web strategy that fits their budgets and online ambitions."

Three main product bundles have been created which have been branded: Click Mini, Click Professional, and Click Bespoke.

'Click Mini', is aimed at smaller travel providers looking to drive business to their travel agency via walk-in visits or phone calls after customers have completed online research. This package allows them to market locally using email or to create product/destination specialisations that can be marketed nationally via the Internet.

'Click Professional' provides a comprehensive dynamic packaging booking engine, which incorporates holiday deals tables as well as traditional search functionality. The package includes standard search engine optimisation (SEO) and design graphics from an easy to use tool set. Optional add-ons include extensive SEO analysis, content writing services, and customer emails.

'Click Bespoke' is a complete, tailor-made dynamic packaging website positioned to be the primary online booking engine for larger travel providers. CWT provides an outsourced management service to run the evolutionary development process preferred by larger online players. Under this basis companies will call upon CWT's full range of technology architecture, database management, design and SEO provision. Marketing can be performed in conjunction with the in-house teams of partner companies or fully outsourced to CWT.

CWT's existing client base include big-name travel operators such as:
Hays Travel
On Holiday Group
Cruise.co.uk
Teletext
Plus a range of smaller retailers

For further information:
Mark Hopper, Click with Technology
0845 456 0070
markh@clickwt.com