This week... CWT has some new recruits, our next Big 10 prize and can Google compete with Facebook?

Welcome back to our latest ‘This Week’ update. We’ve been very busy here at CWT Digital so have lots to fill you in on! We’ve selected our top picks of the latest travel and technology trends for you to keep up to date with as well as catch up with what’s been going on here at CWT Digital.

CWT Digital News

Our new recruits- This week we have some new recruits to the team, Sophie Manning who is joining us as our Social Media and PR Co-ordinator and Dan Shirley who is our new addition to the web developer team. We welcome them both to the team and hope they are very happy in their new roles!

CWT ladies run race for life- This Saturday 2nd July our lovely ladies Ziggy Saxton and Lauretta Wood completed the race for life in Brighton. The ladies completed the 5k run in just over 30 mins and raised over £600 for cancer research. Well done!

 Latest news on the Big 10-The CWT Digital Big 10 competition is still in full swing and we are very pleased to announce that we have chosen a winner for the second prize of a SEO audit. The winner, Nile Cruises with Go Cruise, a cruise specialist for the Nile. They will receive a full on-site SEO Audit and recommendations document courtesy of our SEO Specialist. We are still in the process of choosing our cruise winners, which we will be revealing in due course, stay tuned!

Travel News:

Dreamliner is launched after 3 years of waiting- 4th July- The 787 Dreamliner is finally ready to fly. After flying its first test run, the jet which is 20% more fuel efficient, will be ready to fly this autumn.  The jet is a luxury plane with the toilets having their very own bidet!

ABTA claims flight plus will not make agents liable for VAT- 4th July -New guidance for the new flight plus Atol scheme has been released assuring agents that ‘there is nothing inherent that will make a company liable for VAT’. The flight plus scheme, which has caused some controversy in the travel world, will treat holidays differently to package holidays and ABTA assures that ‘“The seller is only liable for the protection of the customer’s monies. They are not responsible for the actual provision of the service’. To read the full extent of this check out Travel Weekly’s article.


Technology News:

Google + to rival Facebook?- 1st July- Google + has been launched now for a few months and there is still a lot questions surrounding it. Is it useful? Is it easy to use? but the main question is, is it better than Facebook? Google + have now launched the +1 button which can be added to sites, which enables users to share/recommend websites within their Google network, similar to the Facebook like button.  Potentially Google + has the ability to change the way people use the web, only using sites that their friends have recommended. It is still too early to tell if Google + will overtake Facebook, but there is definitely a threat there! Mashable have constructed a very useful pros and cons list of the social platform.

Find your social media super users- 1st July- Social media measurement company Klout has teamed up with London based Peer Index to create the technology to find social media super users across all subjects. The idea of this is so that companies can target/ approach super users of their brand/ product in order to gain a wider reach. The ‘super users’ are given a score which is based on their Facebook, Twitter and LinkedIn activity, depending on how many people are interacting with them. This new technology is designed to save business money and time on social media, ensuring that they are reaching the right audience.

That’s all for this week’s installment, we hope that you found it interesting and tune in next week. Don’t forget to follow us on Twitter and like us on Facebook in order to keep up with all that’s going on at CWT Digital!